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Tag: consumerperceptionstudies

The Power of Clinical Trials for CBD Claims

The CBD industry has seen explosive growth over the past few years, with consumers turning to cannabidiol products for everything from stress relief to skincare. But with this rapid rise has come an equally rapid influx of brands, many making bold promises with little scientific backing.  In a space where consumer skepticism is high and regulatory clarity is low, clinical trials for CBD products have become one of the most powerful tools for standing out. These trials, partic

By Ben Brockman