Study on Playground's Free Love

Claim 1
93.75% experienced less vaginal dryness
Claim 2
90.63% reported reduced vaginal burning after sex
Claim 3
87.50% noticed an overall improvement in vaginal health
About
Playground
Playground was created to empower women to embrace their desires and elevate their sexual wellness with full-sensory products that blend pleasure and health. Founded by a team of mothers, lovers, entrepreneurs, Playground aims to transform intimacy into an essential part of daily well-being. With clean, science-backed formulations and a mission to destigmatize conversations around sex, Playground is the first and only FDA-approved personal lubricant brand powered by a plant-derived adaptogen complex. Their products meet the highest standards of safety and transparency, supporting sexual wellness for all women, regardless of age, race, or orientation.
What is Free Love?
Free Love is a water-based vaginal serum and lubricant that does more than enhance pleasure, it protects and promotes long-term vaginal health. Scientifically formulated for women prone to infections and discomfort, Free Love helps reduce and prevent common issues such as urinary tract infections (UTIs), bacterial vaginosis (BV), and postcoital irritation. With a silky, sensual texture and ultra-gentle formula, Free Love is designed to hydrate, soothe, and elevate every intimate moment: without glycerin or fragrance, making it ideal for extra-sensitive users.
Study design for
Playground
Playground’s Free Love (tested under its prior name “Naked Love”) was evaluated in a 12-week single-group clinical study conducted by Citruslabs. The virtual study included 38 adult female participants aged 18 and older who experienced frequent vaginal health concerns after intercourse, including UTIs, irritation, burning, and dryness. Participants applied the product during intercourse at least twice per week. Data was collected via digital questionnaires at three timepoints: baseline, week 6, and week 12.
Study results for
Playground
After 12 weeks of using Free Love, participants reported consistent and significant improvements in multiple vaginal health parameters:
Week 6 Highlights
93.75% experienced less vaginal dryness
90.63% reported reduced vaginal burning after sex
87.50% noticed an overall improvement in vaginal health
87.50% had less irritation or discomfort post-intercourse
81.25% experienced less pain or soreness during/after sex
71.88% reported reduced vaginal itching
These results demonstrate that Free Love is not only pleasurable to use, but also a powerful tool for managing and preventing some of the most common vaginal health issues women face today.
Benefits of Clinical Research
In an industry where wellness products often lack scientific substantiation, Playground sets a new standard with Free Love. Through rigorous clinical testing and transparent reporting, the brand reinforces its commitment to safety, efficacy, and trust. Clinical research not only validates user experience, it empowers consumers to make informed decisions about their intimate health with evidence-based confidence.
