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Congratulations to Iota for completing their clinical trial with Citruslabs
Iota Body Serum+ improves a variety of skin health and quality characteristics
Iota was created with a focus on whole-body health. Every formulation is designed with a proprietary blend of microbiome-balancing prebiotics and postbiotics that directly targets the root of skin health and helps address skin issues before they occur. An expansive composition of multivitamins and essential actives are thoughtfully curated based on compatibility and selected to optimize for radiance, firmness, hydration, and smoothness.
To test the effectiveness of Iota Body Serum+ at improving skin health and quality, Iota decided to run a clinical trial with Citruslabs. The secondary aim was to evaluate the participant's perceived benefits of the product in relation to the improvement of skin characteristics.
About Iota
Discover the mission behind Iota
Monique puts health at the forefront of her decisions. After health scares around her pregnancy, she set out to find realistic lifestyle changes.
With an emphasis on skin health as the key pillar of health, Monique co-founded Iota with a mission to address skin health head on and develop care that matters.
The product
The product, Iota Body Serum+, tested in this trial includes:
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A proprietary blend of microbiome-balancing prebiotics and postbiotics
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An expansive composition of multivitamins and essential actives
What sets this product apart from similar options on the market:
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Iota spent close to two years fine-tuning these formulations
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Their focus on the skin's microbiome health as a foundation for the proprietary blend of actives and other ingredients
Iota Superplant Body Serum+ with 2% Niacinamide
Study design
This study was a single-group consumer perception study that lasted for 28 days.
After agreeing to participate and if successfully meeting the eligibility requirements, participants completed a baseline survey to evaluate their skin health. Participants then began using the Iota Body Serum+ product daily for 28 days. Participants were instructed to apply the serum all over the body onto clean skin, with particular attention given to skin that needs extra hydration. Participants were allowed to use another moisturizer if desired. Outcome measurement surveys were completed on day 7, day 14, and day 28 of product use.
The participants
Forty participants were recruited, male or female aged 18-55 in good general health and living a healthy lifestyle. Anyone who is pregnant, attempting to become pregnant, or breastfeeding, or anyone with skin conditions requiring medication for treatment were excluded from the trial.
Of the 40 enrolled participants, one participant withdrew from the study. Therefore data from 39 participants were analyzed.
Abstract
Healthy skin starts with clinically-tested results
The product tested in this consumer perception study has unique skin health benefits, and the product's composition was selected to optimize for radiance, firmness, hydration, and smoothness.
Aims & Objectives: The primary endpoint for this study was to examine the product's efficacy. This was accomplished by analyzing participants' perceptions of their skin outcomes using statistical and qualitative methods.
Study design: A single-group consumer perception study that lasted 28 days.
Methods:
A total of 40 participants were recruited for this consumer study based on satisfying the following inclusion and exclusion criteria.
Inclusion Criteria:
To be eligible to participate in this study, an individual must meet all of the following criteria:
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Female or Male
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Aged 18-55
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General good health
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Must consider themselves to live a healthy lifestyle
Exclusion criteria:
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An individual who meets any of the following criteria will be excluded from participation in this study:
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Anyone who is pregnant, attempting to become pregnant, or breastfeeding.
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Anyone with skin conditions that require the use of medication for treatment.
Of the 40 enrolled participants, one participant withdrew from the study. Therefore data from 39 participants were analyzed.
Results: Subjects self-scored their skin health across a variety of relevant parameters on a 6-point textual Likert scale at baseline and after 7, 14, and 28 days of using the test product. This data reports that daily usage of Iota Body Serum+ significantly improves participants' perception of their skin health, including the improvement of fine lines, dark spots, hyperpigmentation, tired appearance, dryness, redness, age spots, and skin texture.
The ability of the test product to improve a range of skin characteristics such as radiance, firmness, hydration, and smoothness, was evaluated on days 7, 14, and 28 of product use. Participants responded to each question on a 5-point ‘Strongly agree-to-Strongly disagree’ Likert scale. The ‘strongly agree’ and ‘agree’ responses were combined into a single ‘combined agree’ outcome in order to evaluate the overall agreement that the test product improved each skin-related parameter. Overall, the test product received overwhelmingly positive responses from participants.
On completion of the study, participants were evaluated on how well they regarded the Iota Body Serum+ after 28 days of use. The product was exceptionally well received by participants, with 92% of users stating they would both like to continue using the product and that they would recommend it to a friend.
Results
This study provides evidence of the effectiveness of Iota's proprietary product for significantly improving the perception of overall skin health
After 28 days, Iota Body Serum+ statistically significantly improved the perception of fine lines, dark spots, hyperpigmentation, tired appearance, dryness, redness, age spots, and skin texture.
95% of users agreed that Iota Body Serum+ left their skin feeling moisturized after use
92% of users agreed that their skin felt healthy and softer after using Iota Body Serum+
92% of users said they would recommend Iota Body Serum+ to a friend
87% of users reported their skin felt smoother after using Iota Body Serum+
Conclusion
Iota Body Serum+ was overwhelmingly well-received among users. 28 days of product use resulted in the significant improvement of an array of perceived skin benefits, both in the improvement of blemishes and enhancement of desirable skin characteristics. As a testament to the product, 92% of users stated that they would like to continue using the product and would recommend it to a friend. No adverse events or safety concerns were reported in this trial.
About Citruslabs
Clinical trials for consumer brands
Citruslabs’ mission is to provide robust, affordable clinical trials for your brand. We are setting new standards for creating research-backed product claims for supplements, skincare products, devices, CBD products, health foods, and superfoods.
We can do it all
Study design
IRB process
Patient recruitment
Patient adherence
Data collection
Data analysis
Product claims