Navigating FTC Regulations on Product Claims: Essential Insights for Brands
Ensure your supplement, cosmetics, pet health, and skincare claims are credible and compliant. Understand how clinical trials can support your claims and compliance.
Susanne Mitschke
Citruslabs Team
Posts by Susanne Mitschke
Transparency in Cosmetic Product Marketing: Why It Matters
Transparency in cosmetic product marketing is crucial for building consumer trust and achieving long-term success. Learn how clinical trials can amplify this trend.
Affordable Clinical Trials for Small Supplement Brands: A Comprehensive Guide
Discover how supplement brands can conduct affordable clinical trials to validate their product claims. Learn about strategies, partnerships, decentralized trials.
Enhancing Your Brand: The Impact of Clinically Validated vs. Clinically Tested Claims on Supplement Products
In the competitive supplement industry, the credibility and appeal of your products hinge significantly on the strength of your health claims. As a supplement company, understanding the difference between "clinically validated" and "clinically tested" claims can be a game-changer for your brand. This article discusses how these distinctions can elevate your product's market position, enhance consumer trust, and ensure compliance with marketing regulations.Clinically Validated vs. Clinically Test
Decoding Expert Skin Grading: A Key to Successful Skincare Clinical Trials
Explore the benefits of expert skin grading for your skincare clinical trial. Learn how this methodology can have an impact on the validity of your product claims.
Citruslabs and SULA LABS: A Partnership in Beauty and Personal Care for People of Color
Citruslabs is excited to announce our partnership with SULA LABS, a research and development lab passionate about dark skin and Black-owned brands.
A Supplement vs. Candida: CanXida and Citruslabs' Collaborative Clinical Trial
Citruslabs is proud to partner with CanXida to test their supplement in a double-blind, two-arm randomized placebo-controlled clinical trial--the gold standard in science.
Introducing Smart Claim: An AI-Driven Product Claims Generator
Create product claims using our AI technology. Develop a clearer understanding of what you can say about your supplement, skincare, or cosmetic product.
Citruslabs Announces Partnership with Fitbit to Elevate Objective Data Collection in Clinical Trials
Citruslabs announces partnership with Fitbit to accurately collect data for clinical trials when testing wellness products. Using smartwatches will ensure data integrity and ease of use.
FTC Says, “No More Fake Reviews”
The FTC has introduced a new rule aimed at curbing illicit reviews. These deceptive practices include using fake reviews, suppressing honest negative reviews, and paying for positive reviews.