Creative Ways Brands Can Showcase Clinical Data Online
Showcasing the research supporting your products is essential. It builds trust, credibility, and sets your brand apart in the eyes of...
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Clinical trials and Research Blog
The Citruslabs blog covers all things clinical trial patient recruitment and retention as well as exciting news and developments in the medical research industry. Browse our recent posts or search for a topic you're interested in to learn more.
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Morgan Carpenter
- Sep 11
- 3 min
Fostering Trust in Your Brand with a Reputable CRO
Consumers value trust now more than ever and are increasingly discerning in seeking out products that are proven to be effective and...
Morgan Carpenter
- Sep 6
- 4 min
Choosing the Right CRO: Guide for Consumer Brands
In the quest to create science-backed product claims, choosing the right Contract Research Organization (CRO) can make a huge difference....
Morgan Carpenter
- Sep 4
- 3 min
Maximizing ROI: How CROs Optimize Your Research Budget
We’re firm believers that supporting your product claims with clinical evidence is crucial to the success of your consumer brand. While...
Morgan Carpenter
- Aug 30
- 3 min
FDA Requirements for Supplement Marketing
For supplement brands, regulatory compliance is of the utmost importance. However, navigating this changing landscape can often feel...
Morgan Carpenter
- Aug 29
- 3 min
The Power of Diversity: Different Perspectives Enhance Research
The importance of diverse participant groups in consumer product research cannot be overstated. A diverse participant group improves the...
Morgan Carpenter
- Aug 14
- 3 min
The Power of Data Stories: Marketing with a CRO
When marketing product claims, it’s important to present data as more than just a collection of numbers; it holds the potential to weave...
Citruslabs Staff
- Aug 7
- 3 min
Myths about Clinical Trials for Product Claims
As a consumer brand looking to support your products with valid claims, it can be easy to feel deterred by the many myths surrounding the...
Morgan Carpenter
- Aug 4
- 3 min
Demystifying Clinical Trials for Brands
In the world of consumer brands, nothing speaks louder than a product that truly delivers on its promises. To demonstrate the...
Morgan Carpenter
- Jul 21
- 3 min
Why Partner with a CRO: Ensuring Data Quality for Your Brand
As a consumer brand, you aim to provide your customers with safe and effective products they can trust. Achieving this goal requires...
Morgan Carpenter
- Jul 17
- 3 min
How Small Skincare Brands Can Gain Traction Online
As the skincare industry expands, small brands face a constant challenge in gaining recognition and standing out. Despite more prominent...
Morgan Carpenter
- Jul 14
- 3 min
Best Practices for Marketing a Formula Change
Consumer brands initiate formula changes for a wide range of reasons. From consumer feedback to ongoing research developments, there are...
Morgan Carpenter
- Jun 28
- 3 min
The Rising Trend of Men's Personal Health and Self-Care
Nowadays, taking care of ourselves is emphasized as essential, regardless of gender. Over the past few years, men's personal health and...
Morgan Carpenter
- Jun 26
- 3 min
How a CRO Can Help Your Brand Even After the Clinical Trial
Clinical trials are essential for consumer brands testing new treatments and products. But did you know that even after these trials are...
Morgan Carpenter
- Jun 23
- 2 min
The Beauty Revolution: Embracing Biotech in Products and Marketing
Recently, the world of beauty has undergone a remarkable transformation, fueled by groundbreaking advancements in biotechnology. Beauty...
Susanne Mitschke
- Jun 20
- 3 min
FDA's Update Sparks Transformation for Clinical Trials
The FDA released a draft update that could affect how your clinical trial is conducted.
Morgan Carpenter
- Jun 16
- 5 min
Exploring the Role of Placebos
Clinical trials are essential in determining the safety, efficacy, and user satisfaction with consumer products. Among the various...
Morgan Carpenter
- Jun 5
- 5 min
Clinical Trials for Pet Products: Design and Best Practice
Pet products need to undergo clinical research in much the same way as the supplements we take, but often new pet brands can be unsure of...
Morgan Carpenter
- May 26
- 5 min
Guide to Clinical Evidence for Pet Product Claims
Pet supplements have boomed in popularity in recent years, but many of the brands offering these products often fail to provide robust...
Morgan Carpenter
- May 22
- 3 min
The Power of Clinical Trials for CBD Brands
In recent years, CBD (cannabidiol) has gained immense popularity in the health and wellness industry. However, with the market flooded by...
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