FDA Requirements for Supplement Marketing
For consumer brands in the supplement space, understanding FDA requirements for supplement marketing is more than just ticking boxes,...
By Ben BrockmanBlog — Page 11
The Rise of Remote Monitoring in Clinical Trials
Clinical trials have come a long way from traditional, site-based models. Today, remote monitoring clinical trials are reshaping how...
By Ben BrockmanCPG Advertising Trends That Are Redefining Consumer Engagement
CPG brands are in a constant fight for attention, on shelves, in feeds, and across every digital touchpoint. With so many options...
By Ben BrockmanClinical Trial Challenges in 2025
Clinical trials in 2025 look dramatically different from just a few years ago, but many of the underlying challenges are still present....
By Ben BrockmanClinical Researchers in the Era of Evidence-Based Claims
Clinical researchers validate supplements, skincare, and wellness products, helping brands build trust through science and real-world clinical evidence.
By Ben BrockmanHow Product Quality Assurance Elevates Clinical Trials
Learn how product quality assurance in clinical trials builds consumer trust, supports claims, and ensures consistent results for wellness and skincare brands.
By Ben BrockmanUsing Single-Arm Trials to Validate Wellness Products
Explore how a single-arm trial can validate wellness products like supplements or skincare using simple, cost-effective clinical research methods.
By Ben BrockmanWhat Brands Need to Know About ClinicalTrials.gov
Learn how ClinicalTrials.gov helps health and wellness brands boost transparency, build trust, and back up product claims with clinical evidence.
By Ben BrockmanUnderstanding Advertising Standards in Clinical Trial Marketing
Learn how advertising standards shape credible marketing in the health and wellness industry. Avoid pitfalls and build consumer trust through compliance.
By Ben BrockmanHow Much Should You Pay Clinical Trial Participants?
Learn how to ethically and effectively compensate clinical trial participants, including payment models, regulations, and best practices for transparency.
By Ben BrockmanHow to recruit more Seniors for your clinical trial
Discover updated strategies to recruit and retain seniors in clinical trials. Learn how to overcome key barriers and improve elderly participation.
By Ben BrockmanWhy Sample Size Matters in Clinical Trials
Learn why sample size matters in clinical trials for consumer products. Discover how it impacts credibility, claims, cost, and customer confidence.
By Ben Brockman