The Citruslabs blog covers all things clinical trial patient recruitment and retention as well as exciting news and developments in the medical research industry. Browse our recent posts or search for a topic you're interested in to learn more.
False advertising is often discussed as a legal or ethical issue. But for brands, the bigger story is economic. Misleading or unsubstantiated claims can quietly drain revenue, inflate costs, and limit long-term growth, even when no lawsuit ever happens. This article explains the real financial impact of false advertising, how those costs show up across a business, and when investing in evidence can help brands avoid expensive mistakes. False advertising negatively impacts th
Choosing a Contract Research Organization is one of the most important decisions you make when running a clinical study. The right CRO does more than execute a protocol. They help you reduce risk, stay aligned, and generate evidence you can stand behind. This article explains how to build a strong, productive partnership with your CRO, from the first conversation through post-study collaboration, so your trial runs smoothly and delivers meaningful results. A strong partnershi
Collagen is one of the most popular ingredients in supplements, foods, and beauty products. But popularity alone does not build trust. Brands increasingly rely on collagen clinical studies to understand what collagen actually does in humans and how to communicate those findings responsibly. This article explains what collagen clinical studies are, what they typically measure, and how brands use them to support product development and marketing decisions. Collagen clinical stu
