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Clinical trials and Research Blog
The Citruslabs blog covers all things clinical trial patient recruitment and retention as well as exciting news and developments in the medical research industry. Browse our recent posts or search for a topic you're interested in to learn more.
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Using Prospective Studies to Validate Wellness Products
Let’s be honest: we’ve all rolled our eyes at the phrase “clinically tested.” It’s slapped on everything from wrinkle creams to probiotic...
Ben Brockman
May 163 min read
How a Longitudinal Study Validates Product Claims Over Time
In the world of clinical research, not all study designs offer the same depth of insight. For brands seeking to demonstrate how their...
Ben Brockman
May 123 min read
How Consumer Bias Shapes Perception in Clinical Research
In today’s consumer-driven market, where wellness, skincare, supplements, and even pet health products are purchased based on reviews,...
Ben Brockman
May 94 min read
Why Open Access Journals Matter in Clinical Research
In an era where consumers demand more transparency and credibility, open access journals are emerging as a vital component in the...
Ben Brockman
May 73 min read
What is a Cross-Sectional Study? A Guide for Wellness Brands
In today’s highly competitive wellness market, brands must do more than simply promise results, they must prove them. Whether you’re...
Ben Brockman
May 53 min read
How Research-Backed Products Can Help You Get Into Retail
Retail buyers are constantly on the lookout for brands that stand out, not just in packaging, but in proof. In today’s competitive...
Ben Brockman
May 23 min read
Understanding Cohort Studies in Clinical Research
In the world of clinical research, cohort studies are a fundamental methodology used to evaluate the effectiveness and safety of products...
Ben Brockman
Apr 303 min read
How In Vivo Testing Strengthens Brand Credibility
Today’s consumers are not just looking for products that promise results, they're seeking proof. Whether it's a collagen supplement that...
Ben Brockman
Apr 283 min read
Find the Right Study Design in 2 Minutes: Introducing CitrusMatch
If you’re a wellness, supplement, skincare, or pet health brand, you know clinical research is a must: but figuring out what kind of...
Ben Brockman
Apr 233 min read
What is a Single-Blind Trial? The Method Behind the Claims
In a world where every brand claims to be “clinically tested” or “scientifically proven,” it’s easy for consumers, and even industry...
Ben Brockman
Apr 213 min read
How to Ensure Your Cleaning Product is Safe and Effective
Today’s consumers are more conscious than ever about what they bring into their homes. Whether it's a surface spray, disinfectant wipe,...
Ben Brockman
Apr 163 min read
Why Peer Reviewed Studies Matter in the Wellness Industry
In the world of wellness products, peer reviewed studies are the gold standard of credibility. These studies have undergone rigorous...
Ben Brockman
Apr 143 min read
Why Medical Device Trials Matter for Consumer Health
Medical devices, from skincare tools and wearable fitness monitors to diagnostic home kits, are becoming increasingly common in the...
Ben Brockman
Apr 113 min read
Understanding Observational Studies in Wellness Research
When it comes to product validation in the wellness industry, whether it's a new collagen supplement, a plant-based skincare serum, or...
Ben Brockman
Apr 63 min read
What Are In Vitro Trials? A Guide for Wellness Brands
In the world of product development, especially for supplements, cosmetics, skincare, and superfoods, scientific validation plays a...
Ben Brockman
Apr 43 min read
How Biotech Clinical Trials Drive Innovation Through Research
The biotechnology industry is experiencing a remarkable surge in innovation. From gene-editing breakthroughs to microbiome-targeted...
Ben Brockman
Apr 23 min read
Why Peer Reviewed Journals Matter in the World of Clinical Trials
In an era where wellness trends flood our feeds and every product seems “clinically proven,” consumers are no longer impressed by empty...
Ben Brockman
Mar 213 min read
How to Validate Marketing Claims to Build Consumer Trust
Have you ever seen a product claim that sounded too good to be true? “Eliminates wrinkles overnight!” or “Boosts energy instantly!”,...
Ben Brockman
Mar 193 min read
The Science Behind Cosmetic Formulation
Cosmetic formulation is the art and science of developing beauty and skincare products that are safe, effective, and appealing to...
Ben Brockman
Mar 33 min read
Supplement Packaging: How to Design for Success
When it comes to selling supplements, supplement packaging plays a crucial role in attracting consumers, building brand trust, and...
Ben Brockman
Feb 283 min read
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