Morgan CarpenterJul 17, 20233 min How Small Skincare Brands Can Gain Traction OnlineAs the skincare industry expands, small brands face a constant challenge in gaining recognition and standing out. Despite more prominent...
Morgan CarpenterApr 3, 20233 minThe Role of Consumer Feedback in Clinical ResearchAs discussed in our overview of Consumer Perception studies, consumer feedback is a key part of clinical trials for consumer brands. The...
Morgan CarpenterFeb 17, 20233 min6 Social Media Content Ideas for Beauty Brands Content for Brands of all Sizes The beauty industry is highly visual, making it a natural fit for social media marketing. However, with...
Morgan CarpenterFeb 13, 20235 minWorking With Influencers: FDA GuidelinesWorking with social media influencers to promote your health and wellness brand online can be a great way to round out your marketing...