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Clinical trials and Research Blog
The Citruslabs blog covers all things clinical trial patient recruitment and retention as well as exciting news and developments in the medical research industry. Browse our recent posts or search for a topic you're interested in to learn more.
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Clinical Trial Challenges in 2025
Clinical trials in 2025 look dramatically different from just a few years ago, but many of the underlying challenges are still present....
Ben Brockman
Jul 233 min read
Clinical Researchers in the Era of Evidence-Based Claims
When you see the phrase "clinically tested" on your favorite skincare serum or dietary supplement, there's a team of experts behind that...
Ben Brockman
Jul 213 min read
How Product Quality Assurance Elevates Clinical Trials
In the evolving wellness and beauty market, product quality assurance is no longer optional, it's essential. For brands in sectors like...
Ben Brockman
Jul 183 min read
Using Single-Arm Trials to Validate Wellness Products
If you’re a wellness brand looking to validate your product’s benefits, you’ve probably come across various types of clinical trials. One...
Ben Brockman
Jul 143 min read
What Is a Study Protocol and Why It Matters in Research
Imagine launching a breakthrough skincare serum or a revolutionary pet supplement, only to find that consumers, retailers, and even...
Ben Brockman
Jul 93 min read
Why Sample Size Matters in Clinical Trials
When brands boast “clinically proven” on their labels, what’s behind that claim? It’s not just clever marketing, it’s science. And at the...
Ben Brockman
Jun 303 min read
Enhancing Clinical Trial Accuracy Through Usage Tracking
In an age where consumers demand both efficacy and evidence, brands are turning to clinical trials not just for validation, but for...
Ben Brockman
Jun 272 min read
What is a Study Population in Clinical Trials?
Imagine launching a groundbreaking skincare product with the promise of reducing wrinkles, only to realize your trial tested it on people...
Ben Brockman
Jun 253 min read
Understanding Inclusion Criteria in Clinical Trials
Whether it's a collagen supplement, an anti-aging serum, or a probiotic for pets, clinical trials are the gold standard for demonstrating...
Ben Brockman
Jun 203 min read
The Power of Interventional Studies
In a marketplace saturated with wellness, skincare, and pet health products, how can brands prove that their offerings actually work? The...
Ben Brockman
Jun 63 min read
Understanding Subgroup Analysis in Clinical Research
When it comes to clinical research in consumer health and wellness products, understanding how different groups of users respond to your...
Ben Brockman
May 213 min read
What are Case-Control Studies for Consumer Products?
In today’s wellness market, clinical evidence isn’t just a nice-to-have, it’s a must-have for building trust and standing out in a...
Ben Brockman
May 193 min read
Using Prospective Studies to Validate Wellness Products
Let’s be honest: we’ve all rolled our eyes at the phrase “clinically tested.” It’s slapped on everything from wrinkle creams to probiotic...
Ben Brockman
May 163 min read
How a Longitudinal Study Validates Product Claims Over Time
In the world of clinical research, not all study designs offer the same depth of insight. For brands seeking to demonstrate how their...
Ben Brockman
May 123 min read
Find the Right Study Design in 2 Minutes: Introducing CitrusMatch
If you’re a wellness, supplement, skincare, or pet health brand, you know clinical research is a must: but figuring out what kind of...
Ben Brockman
Apr 233 min read
What is a Single-Blind Trial? The Method Behind the Claims
In a world where every brand claims to be “clinically tested” or “scientifically proven,” it’s easy for consumers, and even industry...
Ben Brockman
Apr 213 min read
Study Design for Brands: The Citruslabs Guide
Know your Clinical Research Goals It is important to understand your research goals before embarking on a clinical trial. Your ultimate...
Morgan Carpenter
Jan 13, 20233 min read
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