Morgan CarpenterOct 11, 20234 minHow Ethical Sourcing and Fair Trade Impacts Consumer Buying DecisionsConscious consumerism is on the rise, with ethical sourcing and fair trade practices emerging as critical factors that influence buying...
Morgan CarpenterOct 6, 20233 minBeauty from Within: Trend Watch for BrandsOne key trend has swept the beauty and wellness industries and changed brands’ creation and marketing of products -- beauty from within....
Morgan CarpenterAug 2, 20233 minE-commerce Trends in the US: Key Ideas for Consumer Brands In recent years, the e-commerce landscape in the United States has witnessed remarkable growth, transforming the way consumers shop for...