The Citruslabs blog covers all things clinical trial patient recruitment and retention as well as exciting news and developments in the medical research industry. Browse our recent posts or search for a topic you're interested in to learn more.
In the world of clinical research patient retention is one of the most vital yet overlooked components of study success. Recruiting participants is just the beginning. Keeping them engaged, compliant, and enrolled through the study? That’s where the real challenge lies. High dropout rates don’t just compromise your data integrity; they also cost time, money, and brand credibility. So, how can wellness and consumer health brands ensure that participants stay the course? Let’s
Ever found yourself adding something to your cart that you didn’t plan to buy, but suddenly had to have? That’s the power of impulse purchases. Whether online or in-store, brands have refined the art of triggering this spontaneous behavior. But what really drives impulse buying, and how can brands harness it ethically and effectively? Let’s explore the psychology, marketing strategies, and even the role of science-backed marketing claims that fuel these split-second decisions
In the world of dietary supplements, particularly vitamins, quality and safety are of the greatest importance. With an ever-growing market flooded with various brands and products, how can consumers be sure that the vitamins they purchase are both effective and safe? This is where 3rd party vitamin testing comes into play. This blog post will dive into the significance of 3rd party vitamin testing, how it works, and why it’s crucial for both consumers and brands. What is 3rd
