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Clinical trials and Research Blog
The Citruslabs blog covers all things clinical trial patient recruitment and retention as well as exciting news and developments in the medical research industry. Browse our recent posts or search for a topic you're interested in to learn more.
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What is Puffery? Understanding Exaggerated Claims in Advertising
In the world of advertising, bold and eye-catching claims are commonplace. However, there's a fine line between truthful marketing and...
Ben Brockman
Jul 29, 20243 min read
From Start to Finish: Understanding the Benefits of CROs in Clinical Trials
In the world of clinical research, ensuring the success of a clinical trial is paramount. However, conducting a clinical trial is a...
Ben Brockman
Jul 26, 20245 min read
CPG Industry Trends for 2024
The Consumer Packaged Goods (CPG) industry is undergoing significant transformations as companies adapt to new technologies, changing...
Ben Brockman
Jul 24, 20244 min read
Cracking the Clinical Code: What is a CRO and How Does it Simplify Your Research?
In the world of clinical trials, the term Contract Research Organization (CRO) frequently pops up. But what is a Contract Research...
Ben Brockman
Jul 19, 20243 min read
Clickbait or Con? How Unethical Ads Exploit Consumers
In today's digital age, the line between engaging content and misleading marketing is becoming increasingly blurred. "Unethical ads"...
Ben Brockman
Jul 17, 20243 min read
How CPG Marketing is Evolving in the Digital Age
Consumer Packaged Goods (CPG) marketing is undergoing a significant transformation. The integration of data analytics into marketing...
Ben Brockman
Jul 15, 20243 min read
Decentralized Clinical Trials: Power of Data for Accurate Results
For decades, traditional centralized clinical trials have been the gold standard for testing new drugs and treatments. However, these...
Ben Brockman
Jul 12, 20243 min read
Does the FDA Regulate Supplements? A Guide for Your Supplement Business
In today's competitive supplement market, navigating regulations and ensuring consumer safety is paramount. A crucial question for...
Ben Brockman
Jul 10, 20243 min read
Staying Ahead of the Curve: Updates on FDA Pet Food Regulations
In today's ever-evolving market, understanding the latest FDA pet food regulations is essential for pet food manufacturers, retailers,...
Ben Brockman
Jul 8, 20243 min read
CPG Marketing: Engage Your Audience with Skincare Brand Marketing
In the fast-paced world of skincare, having a great product is just the beginning. To truly make an impact, skincare brands need to...
Ben Brockman
Jul 5, 20243 min read
Decentralized Clinical Trials for Supplements: A Step-by-Step Guide
What is a decentralized clinical trial (DCT)? DCTs are transforming the way we test and validate supplements. Using digital tools and...
Ben Brockman
Jul 3, 20243 min read
How Contract Research Organizations Help Market Healthy Pet Products
In the competitive world of pet care, ensuring the quality and efficacy of products is crucial for brands aiming to stand out. Contract...
Ben Brockman
Jul 1, 20243 min read
Supplement Lab Testing: A Competitive Advantage in the Wellness Market
The wellness market is booming. Consumers are increasingly interested in taking control of their health and well-being through dietary...
Ben Brockman
Jun 28, 20243 min read
Emerging Trends in Pet Health Research: What the Future Holds
The field of pet health research is evolving rapidly, offering exciting new insights and advancements that promise to enhance the...
Ben Brockman
Jun 24, 20243 min read
Safe Beauty: Inside the World of Cosmetic Testing Labs
In the world of skincare and makeup, cosmetic testing labs play a crucial role in ensuring the safety and efficacy of products before...
Ben Brockman
Jun 21, 20243 min read
How to Boost Your Brand with Effective Pet Product Marketing Techniques
In today's competitive market, pet product marketing has become more crucial than ever for brands looking to stand out and connect with...
Ben Brockman
Jun 19, 20242 min read
Don't Be Fooled: Why You Need CBD Third-Party Testing
CBD products have surged in popularity, promising a range of benefits from pain relief to improved sleep. However, with this booming...
Ben Brockman
Jun 17, 20243 min read
Top Breakthroughs in Canine Clinical Trials That Are Improving Dog Wellness
In recent years, the field of canine clinical trials has seen remarkable advancements, leading to significant improvements in dog...
Ben Brockman
Jun 14, 20243 min read
The Importance of Animal Clinical Trials: Advancing Pet Health
As pet owners, we all want the best for our furry friends. Ensuring their health and well-being is a top priority, and one of the...
Ben Brockman
Jun 4, 20243 min read
Transparency in Supplement Clinical Trials: Just a Buzzword?
Similar to the greenwashing words "natural," " clean," and "organic," the word "transparency" has become a popular buzzword in...
Susanne Mitschke
May 31, 20243 min read
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