Morgan CarpenterJan 2, 20232 minWhat Claims do Consumers Care about?When creating health claims for your supplement, skincare, or cosmetics products, it can be difficult to know what information consumers...
Morgan CarpenterDec 26, 20222 minClinical Trial Feature: Embody SupplementsThis week, our focus is highlighting some of the wonderful brands we’ve had the chance to work with on clinical trials. Clinical research...
Morgan CarpenterDec 23, 20223 minExplaining Consumer Perception StudiesConsumer perception studies are one of the most popular options for brands looking to create product claims without breaking the bank....