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Clinical trials and Research Blog
The Citruslabs blog covers all things clinical trial patient recruitment and retention as well as exciting news and developments in the medical research industry. Browse our recent posts or search for a topic you're interested in to learn more.
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Understanding Subgroup Analysis in Clinical Research
When it comes to clinical research in consumer health and wellness products, understanding how different groups of users respond to your...
Ben Brockman
May 213 min read


What are Case-Control Studies for Consumer Products?
In today’s wellness market, clinical evidence isn’t just a nice-to-have, it’s a must-have for building trust and standing out in a...
Ben Brockman
May 193 min read


Using Prospective Studies to Validate Wellness Products
Let’s be honest: we’ve all rolled our eyes at the phrase “clinically tested.” It’s slapped on everything from wrinkle creams to probiotic...
Ben Brockman
May 163 min read


How a Longitudinal Study Validates Product Claims Over Time
In the world of clinical research, not all study designs offer the same depth of insight. For brands seeking to demonstrate how their...
Ben Brockman
May 123 min read


How Consumer Bias Shapes Perception in Clinical Research
In today’s consumer-driven market, where wellness, skincare, supplements, and even pet health products are purchased based on reviews,...
Ben Brockman
May 94 min read


Why Open Access Journals Matter in Clinical Research
In an era where consumers demand more transparency and credibility, open access journals are emerging as a vital component in the...
Ben Brockman
May 73 min read


What is a Cross-Sectional Study? A Guide for Wellness Brands
In today’s highly competitive wellness market, brands must do more than simply promise results, they must prove them. Whether you’re...
Ben Brockman
May 53 min read


How Research-Backed Products Can Help You Get Into Retail
Retail buyers are constantly on the lookout for brands that stand out, not just in packaging, but in proof. In today’s competitive...
Ben Brockman
May 23 min read


Understanding Cohort Studies in Clinical Research
In the world of clinical research, cohort studies are a fundamental methodology used to evaluate the effectiveness and safety of products...
Ben Brockman
Apr 303 min read


How In Vivo Testing Strengthens Brand Credibility
Today’s consumers are not just looking for products that promise results, they're seeking proof. Whether it's a collagen supplement that...
Ben Brockman
Apr 283 min read


How to Ensure Your Cleaning Product is Safe and Effective
Today’s consumers are more conscious than ever about what they bring into their homes. Whether it's a surface spray, disinfectant wipe,...
Ben Brockman
Apr 163 min read


Why Peer Reviewed Studies Matter in the Wellness Industry
In the world of wellness products, peer reviewed studies are the gold standard of credibility. These studies have undergone rigorous...
Ben Brockman
Apr 143 min read


Understanding Observational Studies in Wellness Research
When it comes to product validation in the wellness industry, whether it's a new collagen supplement, a plant-based skincare serum, or...
Ben Brockman
Apr 63 min read


How Biotech Clinical Trials Drive Innovation Through Research
The biotechnology industry is experiencing a remarkable surge in innovation. From gene-editing breakthroughs to microbiome-targeted...
Ben Brockman
Apr 23 min read


What Are Clinical Operations?
Behind every successful clinical trial is a well-organized system ensuring everything runs smoothly from planning to data collection....
Ben Brockman
Feb 263 min read


The Role of a Principal Investigator in Clinical Trials
In the world of clinical trials, especially within industries like supplements, skincare, cosmetics, superfoods, and pet health, the...
Ben Brockman
Feb 243 min read


Citruslabs Expands to the UK Health and Wellness Market
The UK health and wellness industry is thriving, valued at approximately £200 billion , and consumers are demanding more from brands than...
Ben Brockman
Feb 123 min read


Real-World Evidence Data Analysis for Unlocking Actionable Insights
In the world of consumer health products (whether supplements, skincare, superfoods, or pet health) real-world evidence (RWE) is...
Ben Brockman
Feb 103 min read


Shelf-Life Testing Explained: Protecting Your Brand and Consumers
Shelf-life testing is a critical process in the development and marketing of consumer products, from skincare and cosmetics to dietary...
Ben Brockman
Feb 73 min read


What Does "Dermatologically Tested" Really Mean?
When shopping for skincare, cosmetics, or personal care products, you've likely come across the term "dermatologically tested" on labels...
Ben Brockman
Jan 313 min read
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