The Citruslabs blog covers all things clinical trial patient recruitment and retention as well as exciting news and developments in the medical research industry. Browse our recent posts or search for a topic you're interested in to learn more.
In today’s rapidly evolving wellness and consumer health landscape, representation isn’t just a value, it’s a vital part of credible research. Creating a truly impactful clinical trial starts with the people behind the data. As consumer health brands and wellness companies aim to serve broader audiences, ensuring diversity in participant recruitment is no longer optional, it’s essential. Inclusive research leads to more accurate results, stronger product claims, and a deeper
In an era where consumer opinions are shared instantly across social media, forums, and review platforms, social listening has become a vital tool for brands in the wellness and personal care space. Whether you’re launching a new probiotic supplement, developing a skincare serum, or innovating in pet nutrition, tapping into the voice of the customer is no longer optional, it’s essential. But beyond marketing, did you know that social listening can actually enhance how clinica
In an industry where consumer trust hinges on product safety and transparency, allergy patch testing has become an essential tool for skincare and cosmetic brands. Whether you're launching a new moisturizer, serum, or natural deodorant, ensuring your product is dermatologically tested can significantly impact its credibility, and its success on the market. But what exactly is allergy patch testing, and how does it differ from other forms of clinical evaluation? Let’s break it
