Navigating the Regulatory Landscape: Marketing Supplements
The dietary supplement industry in the United States is a dynamic and fast-evolving field, with consumers increasingly seeking natural...
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Clinical trials and Research Blog
The Citruslabs blog covers all things clinical trial patient recruitment and retention as well as exciting news and developments in the medical research industry. Browse our recent posts or search for a topic you're interested in to learn more.
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Morgan Carpenter
- Oct 25, 2023
- 3 min
The Latest Evidence for Magnesium Supplements
One of the ingredients catching the attention of consumers and supplement brands alike is magnesium. This mineral, essential for various...
Morgan Carpenter
- Oct 23, 2023
- 3 min
Brand Spotlight: Beekeeper’s Naturals Gut Health Supplement
In pursuit of gut health and digestive wellness, Beekeeper’s Naturals stands out as a symbol of innovation and dedication. Their mission...
Morgan Carpenter
- Oct 20, 2023
- 3 min
Monitoring Industry Trends: What's New in Supplements?
Supplement brand leaders will be aware of the industry’s ever-shifting trends, with the increasing focus of consumers on health and...
Morgan Carpenter
- Oct 18, 2023
- 3 min
Elevating Supplement Claims: The Impact of Consumer Perception Studies
For supplement brands, it’s essential to establish trust, credibility, and enduring consumer satisfaction. To achieve this goal, the best...
Citruslabs Staff
- Oct 9, 2023
- 3 min
Latest evidence for Ashwagandha Supplements
We know that the world of health and wellness is constantly evolving, which is why we aim to keep brands up to date on the latest...
Morgan Carpenter
- Oct 2, 2023
- 3 min
Latest Evidence for Natural Energy Supplements
Natural solutions are all the rage, and this extends to supplements targeting energy levels, focus, and overall cognitive performance....
Morgan Carpenter
- Sep 20, 2023
- 3 min
Turmeric Becomes Latest Natural Supplement to Attain Clinical Backing
New research in the realm of natural supplements has just come to light with a study published in the British Medical Journal, stating...
Morgan Carpenter
- Aug 9, 2023
- 3 min
The Art of Minimalist Product Claims
Brevity has become a prized commodity in an increasingly busy world. For consumer brands, distilling complex clinical information into...
Morgan Carpenter
- Jul 10, 2023
- 3 min
Guidance on FDA Requirements for Supplement Claims
There are various kinds of supplement product claims that supplement brands can create through clinical research. Several of these are...
Morgan Carpenter
- Jun 21, 2023
- 4 min
The Demand for Transparency in Supplements
Supplement consumers are increasingly conscious about what they put into their bodies. This means that demand has soared for transparency...
Morgan Carpenter
- Jun 12, 2023
- 4 min
Translate Clinical Results into Compelling Supplement Claims
Once your supplement brand has decided to take the leap and invest in clinical research for your products, it can still be difficult to...
Susanne Mitschke
- Jun 7, 2023
- 3 min
NY's Bill Aimed at Minors’ Access to Supplements Under Scrutiny
A bill aimed at limiting the sale of weight loss and sports nutrition supplements to minors has made significant progress in the New York...
Morgan Carpenter
- May 19, 2023
- 4 min
The Crucial Role of Clinical Research in Supplement Claims
There are more supplements available now than ever before. Each brand boasts unique claims designed to draw in consumers and improve...
Morgan Carpenter
- May 8, 2023
- 4 min
Best Practices for Supplement Product Claims
Supplements have become an integral part of the health and wellness industry, with millions of people around the world relying on them...
Morgan Carpenter
- May 1, 2023
- 3 min
Trend Watch: Marketing Superfoods with Health Claims
Superfood supplements are those that contain concentrated forms of nutrient-rich foods, also known as superfoods. These supplements are...
Morgan Carpenter
- Apr 21, 2023
- 3 min
How can Supplement Brands Leverage Clinical Trials?
Supplements have become increasingly popular in recent years, with many people turning to them to enhance their overall health and...
Morgan Carpenter
- Apr 14, 2023
- 4 min
Trend Watch for Supplement Brands
As a supplement brand, staying on top of the latest trends in the industry is key to staying competitive and meeting the needs of your...
Morgan Carpenter
- Mar 31, 2023
- 2 min
Case Study: Foria CBD Sexual Health Products
We were excited to work with Foria on clinical research for their range of CBD-based women’s sexual health products. The brand...
Morgan Carpenter
- Mar 24, 2023
- 3 min
Social Media Content Ideas for Supplement Brands
For supplement brands, sharing clinical research online through social media can be a great way to educate consumers about the benefits...
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