Morgan CarpenterMar 24, 20233 minSocial Media Content Ideas for Supplement BrandsFor supplement brands, sharing clinical research online through social media can be a great way to educate consumers about the benefits...
Morgan CarpenterMar 15, 20233 minWhy Small Brands Need to use Product ClaimsClinical research to create product claims is vital for brands of all sizes, particularly given the recent updates from the FTC that...
Morgan CarpenterMar 13, 20233 min4 Tips for Using Product Claims in Skincare MarketingConsumers rely on product claims to make informed decisions about the skincare products they buy, which is why effective marketing of...