Clinical trials and Research Blog

Participant dropouts are one of the most common and costly challenges in clinical trials. When participants leave a study early, timelines slip, data quality suffers, and results can become harder to interpret. Dropouts in clinical trials happen when participants discontinue a study before completion, often due to burden, confusion, lack of engagement, or unmet expectations. You can reduce dropouts by designing participant-friendly protocols, setting clear expectations, maint

When conducting clinical trials, especially in the health and wellness space, it's vital to understand the concept of an "adverse event." These occurrences play a crucial role in trial evaluations, regulatory compliance, and the overall credibility of your brand. Whether you're testing a new skincare product, dietary supplement, or pet health solution, understanding adverse events can help you navigate clinical trials successfully. What Is an Adverse Event in Clinical Trials?

As wellness, skincare, and supplement brands increasingly invest in clinical trials to support their product claims, one term that's gaining traction is eCOA. But what exactly is eCOA in clinical trials, and why should brands in the beauty and wellness space care? Whether you're developing a new collagen supplement, a probiotic for pets, or a clinically backed moisturizer, understanding eCOA can help you enhance trial reliability, consumer trust, and marketing transparency. W

When it comes to health and wellness products, formulation often steals the spotlight, but here's the real question: Is your product actually doing what it promises? It’s not just about what’s in your supplement or superfood blend, it’s about what actually makes it into the bloodstream. That’s where bioavailability testing steps in as a key component. This underutilized yet powerful tool can mean the difference between a good product and a great one that delivers measurable r

Behind every well-run clinical trial is a skilled professional ensuring each step stays on track: the clinical research coordinator. These individuals are essential to the smooth and ethical operation of trials, managing everything from participant recruitment to regulatory compliance. Whether a trial is testing a new nutritional intervention, a medical device, or any product, clinical research coordinators are the ones translating complex protocols into well-executed studies

You’ve seen the claims: “Clinically shown to reduce wrinkles by 30%” or “Backed by a clinical study.” But what makes these claims valid,...

If you're planning a clinical trial for your supplement, skincare product, cosmetic, or wellness device, one of the first, and most...

Pediatric clinical trials play a critical role in ensuring that medications, supplements, and treatments are safe and effective for...

In a marketplace saturated with bold promises and influencer hype, standing out isn’t just about flashy branding, it’s about credibility....

Today’s clinical trials are more dynamic than ever; faster timelines, diverse participant pools, and an explosion of data-driven...

If you've ever seen a product claim like “Clinically proven to reduce wrinkles by 30%”, you may have wondered, how do they know that?...

Retinol is one of the most well-researched and widely used ingredients in modern skincare. From reducing wrinkles to supporting cell...

Whether you're developing a new pet supplement, a functional chew, or a nutritional gummy, one key question often determines product...

When most people think of wearables like Apple Watches, Fitbits, or Garmin trackers, they think of fitness goals or sleep tracking. But...

If you've ever seen a skincare brand boast “clinically proven results” or a supplement promise “backed by science,” you might wonder,...

From sniffing out treats to navigating complex emotions, dogs are endlessly fascinating, and they deserve the very best in care. That’s...

When you see a product claim like “Clinically shown to improve skin texture in 4 weeks,” do you ever wonder how many people actually...

As the pet care industry becomes increasing popular with supplements, calming chews, functional treats, and wellness devices flooding the...

Imagine proving your skincare serum reduces redness, not with before-and-after selfies, but with real-time data showing reduced...

Ten years ago, most shoppers didn’t think twice about what was inside their moisturizer, protein powder, or pet vitamins. Today, the...