Morgan CarpenterJun 9, 20233 minLatest Trends and Innovations in Skincare PackagingAs consumer expectations evolve and new technologies emerge, skincare brands are continually exploring innovative packaging solutions...
Morgan CarpenterMay 24, 20233 minSkincare Brands' Guide to Marketing Product Claims Online In today's competitive skincare industry, consumers increasingly demand transparency and proof of efficacy from the brands they choose....
Morgan CarpenterMay 17, 20233 minWhy Skincare Brands need Clinical Evidence Successful skincare brands understand the importance of making claims about the effectiveness of their products. However, making product...