Clinical trials and Research Blog

Participant dropouts are one of the most common and costly challenges in clinical trials. When participants leave a study early, timelines slip, data quality suffers, and results can become harder to interpret. Dropouts in clinical trials happen when participants discontinue a study before completion, often due to burden, confusion, lack of engagement, or unmet expectations. You can reduce dropouts by designing participant-friendly protocols, setting clear expectations, maint

When it comes to clinical trials, participants need to know exactly what they're signing up for, and brands must uphold transparency to build credibility. This is where the informed consent form becomes a cornerstone of ethical research. Far more than just paperwork, it’s a vital communication tool that protects both participants and the integrity of your clinical trial. What is an Informed Consent Form? An informed consent form  (ICF) is a legal and ethical document provided

When you read that a supplement is “clinically proven”  to support joint health or that a serum “reduced wrinkles in 8 weeks,”  you’re seeing the end result of a very selective process. Clinical trials don’t test products on just anyone, they rely on carefully defined eligibility criteria  to decide who qualifies to participate. In non-pharmaceutical trials, especially in the supplement, skincare, and wellness spaces, eligibility criteria quietly do the heavy lifting: ensurin

In today’s rapidly evolving wellness and consumer health landscape, representation isn’t just a value, it’s a vital part of credible research. Creating a truly impactful clinical trial starts with the people behind the data.  As consumer health brands and wellness companies aim to serve broader audiences, ensuring diversity in participant recruitment is no longer optional, it’s essential. Inclusive research leads to more accurate results, stronger product claims, and a deeper

Pursuing clinical research for your brand is one of the best investments you can make, but deciding when to take the plunge can feel...

Recruiting for your clinical trial online is a great way to expand your participant catchment pool, and social media is one of the best...

March is national disability awareness month and clinical research is often done without much disability representation. Today, we’ll...

We’ve talked before about the value of consumer perception studies as a clinical trial form, and their success is in part due to the...

Communication with your patient referrals throughout the clinical research process can either make or break your relationship with...

Often when working on patient recruitment, it can become easy to neglect factors that might be a turn-off to potential trial...

Clinical studies, like the rest of the medical world, can often use techniques that are a little outdated. Here at Citruslabs, we employ...

Today is international childhood cancer awareness day, and clinical studies can play a huge role in the treatment of these diseases, and...

We have looked previously at the importance of recruiting a patient group that is racially and ethnically diverse, but it is equally...

It is essential to study a diverse patient pool, as failure to do so hinders our ability to test the safety and efficacy of new...

Communication throughout each step of a clinical trial is critical for both the success of the trial, and the experience of patients and...

Patient recruitment is perhaps one of the biggest challenges that new clinical trials are facing, for a variety of reasons including fear...

Patient recruitment is a vital part of the clinical research process, but it’s also one of the areas that researchers struggle the most...

Social media can be a great tool for disseminating information about medical trials, as well as for aiding in patient recruitment to...